Privacy policy
PRIVACY POLICY
Last updated January 01, 2025
This Privacy Notice for FLORÍNTO LLC (doing business as FLORÍNTO BEAUTY CARE) ("we," "us," or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
- Visit our website (the "Site") or any website of ours that links to this Privacy Notice;
- Purchase our skincare, body-care, or other beauty products;
- Engage with us in other related ways, including customer support, sales, marketing, or events.
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at info@florinto.com.
TABLE OF CONTENTS
- WHAT INFORMATION DO WE COLLECT?
- HOW DO WE PROCESS YOUR INFORMATION?
- COOKIES AND ANALYTICS
- WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
- SECURITY
- HOW LONG DO WE KEEP YOUR INFORMATION?
- DO WE COLLECT INFORMATION FROM MINORS?
- WHAT ARE YOUR PRIVACY RIGHTS?
- CONTROLS FOR DO-NOT-TRACK FEATURES
- DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
- INTERNATIONAL TRANSFERS
- DO WE MAKE UPDATES TO THIS NOTICE?
- HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
- HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on the Services, make a purchase, express an interest in our products, participate in activities on the Services, or otherwise when you contact us.
Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:
- names;
- phone numbers;
- email addresses;
- billing and shipping addresses;
- contact preferences;
- order history and product preferences;
- billing addresses;
- debit/credit card numbers (tokenized by our payment processor).
Sensitive Information. We do not process sensitive information.
Payment Data. We may collect data necessary to process your payment if you choose to make purchases, such as your payment instrument number and the security code associated with your payment instrument. All payment data is handled and stored by Stripe (and/or other payment processors we may use). You may find Stripe’s privacy notice here: https://stripe.com/privacy.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
2. HOW DO WE PROCESS YOUR INFORMATION?
In Short: We process your information to provide, improve, and administer our Services; communicate with you; for security and fraud prevention; and to comply with law. We may also process your information for other purposes with your consent.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including to:
- Facilitate account creation and authentication and otherwise manage user accounts;
- Respond to user inquiries/offer support to users;
- Fulfill and manage orders, payments, returns, and exchanges;
- Deliver targeted communications and promotions if you have opted in;
- Protect our Services, prevent fraud, and maintain security and integrity;
- Comply with legal obligations, including tax and accounting requirements;
- Improve our products, Services, and user experience.
COOKIES AND ANALYTICS
We may use cookies, pixels, and similar technologies to operate our site, remember your preferences, understand how visitors use the Services, and improve functionality and performance. You can usually set your browser to refuse cookies or alert you when cookies are being sent; some features of the Services may not function properly without cookies.
3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
In Short: We may share information in specific situations described in this section and/or with the following third parties.
We may need to share your personal information in the following situations:
- Service Providers. We share data with trusted vendors who perform services for us or on our behalf, such as payment processing (e.g., Stripe), order fulfillment and shipping (e.g., USPS, UPS, FedEx), website hosting and security, email delivery, and customer support. These parties are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
- Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
- Legal Obligations. We may disclose your information to comply with applicable law, governmental requests, judicial proceedings, court orders, or legal processes, such as in response to a subpoena or a government audit.
SECURITY
We implement commercially reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Please avoid sending sensitive information via unencrypted channels.
4. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us or as needed to fulfill orders and support warranties or returns.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information; if this is not possible (for example, because your personal information is stored in backup archives), we will securely store your personal information and isolate it from any further processing until deletion is possible.
5. DO WE COLLECT INFORMATION FROM MINORS?
In Short: We do not knowingly collect data from or market to children under 18 years of age.
We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18, or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at info@florinto.com.
6. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: You may review, change, or terminate your account at any time, depending on your country, province, or state of residence.
Withdrawing your consent: If we are relying on your consent to process your personal information (which may be express or implied depending on the applicable law), you have the right to withdraw your consent at any time by contacting us using the details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below. This will not affect the lawfulness of processing before its withdrawal.
Opting out of marketing and promotional communications: You can unsubscribe from our marketing and promotional emails at any time by clicking "Unsubscribe" in those emails. For text messages, reply "STOP" or "UNSUBSCRIBE". Standard message and data rates may apply. We may still send service-related messages (for example, order or shipping confirmations).
Account Information
- If you would like to review or change the information in your account or terminate your account, you can log in to your account settings (if available) and update your user account, or contact us at info@florinto.com.
- Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. We may retain some information in our files to prevent fraud, troubleshoot problems, assist with investigations, enforce our legal terms, and/or comply with applicable legal requirements.
SMS opt-in or phone numbers collected for SMS are not shared with third parties or affiliate companies for marketing purposes.
7. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. No uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or other mechanisms that automatically communicate your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you in a revised version of this Privacy Notice.
California law requires us to let you know how we respond to web browser DNT signals. Because there currently is not an industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.
8. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
In Short: If you are a resident of certain U.S. states, you may have the right to request access to and receive details about the personal information we maintain about you and how we have processed it, correct inaccuracies, get a copy of, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law.
Categories of Personal Information We Collect
We have collected the following categories of personal information in the past twelve (12) months:
| Category | Examples | Collected |
|---|---|---|
| A. Identifiers | Real name, alias, postal address, telephone number, unique personal identifier, online identifier, IP address, email address, and account name | YES |
| B. Personal information as defined in the California Customer Records statute | Name, contact information, and payment details | YES |
| C. Protected classification characteristics under state or federal law | Gender, age, date of birth, race and ethnicity, national origin, marital status, and other demographic data | NO |
| D. Commercial information | Transaction information, purchase history, and payment information | YES |
| E. Biometric information | Fingerprints and voiceprints | NO |
| F. Internet or other similar network activity | Browsing or interaction data with our website | NO |
| G. Geolocation data | Device location | NO |
| H. Audio, electronic, sensory, or similar information | Images and audio, video or call recordings created in connection with our business activities | NO |
| I. Professional or employment-related information | Business contact details at a business level or job applications | NO |
| J. Education Information | Student records and directory information | NO |
| K. Inferences drawn from collected personal information | Profiles reflecting preferences or characteristics | NO |
| L. Sensitive personal information | Government identifiers, precise geolocation, racial or ethnic origin, etc. | NO |
We may also collect other personal information outside of these categories when you interact with us in person, online, or by phone or mail, including when you receive help through our customer support channels; participate in customer surveys or contests; or when we facilitate the delivery of our Services.
Retention. We will use and retain the collected personal information as needed to provide the Services or for: Categories A–D: as long as needed to fulfill orders, maintain accounts, comply with legal obligations, and resolve disputes.
Sources of Personal Information
Learn more about the sources of personal information we collect in the section "WHAT INFORMATION DO WE COLLECT?" above.
How We Use and Share Personal Information
Learn more about how we use your personal information in the section, "HOW DO WE PROCESS YOUR INFORMATION?" above.
Will your information be shared with anyone else? We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider. We may use your personal information for our own business purposes (such as internal research and quality improvement). We do not sell or share personal information for cross-context behavioral advertising.
Your Rights
You have rights under certain U.S. state data protection laws. These may include:
- Right to know whether we process your personal data and to access it;
- Right to correct inaccuracies;
- Right to request deletion;
- Right to obtain a copy of the personal data you previously shared with us;
- Right to non-discrimination for exercising your rights;
- Right to opt out of processing for targeted advertising, sale, or profiling (where applicable; we do not sell personal data).
How to Exercise Your Rights
To exercise these rights, contact us by emailing info@florinto.com. Where required by law, we honor the Global Privacy Control (GPC) signal as a request to opt out for the device and browser used to visit our site.
Request Verification
Upon receiving your request, we will verify your identity using information already maintained by us. If we cannot verify your identity from existing records, we may request additional information solely for verification and security or fraud-prevention purposes.
If you submit the request through an authorized agent, we may require proof of authorization and may also require you to verify your own identity directly with us.
Appeals
If we decline to take action regarding your request, you may appeal our decision by emailing info@florinto.com. We will inform you in writing of any action taken or not taken in response, including an explanation of the reasons. If your appeal is denied, you may submit a complaint to your state attorney general or your local data protection authority.
California "Shine The Light" Law
California Civil Code Section 1798.83 permits California residents to request, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all such third parties in the preceding calendar year. To make such a request, contact us using the details in "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.
9. INTERNATIONAL TRANSFERS
We may transfer, store, and process your personal information outside of your country of residence. Where required by applicable law (such as for transfers from the European Economic Area, the United Kingdom, or Switzerland), we rely on appropriate safeguards, including the European Commission’s Standard Contractual Clauses (and the UK’s International Data Transfer Addendum, as applicable).
10. DO WE MAKE UPDATES TO THIS NOTICE?
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top of this Privacy Notice. If we make material changes, we may notify you by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to stay informed about how we protect your information.
11. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may email us at info@florinto.com or contact us by post at:
FLORÍNTO LLC
28595 Tulipwood
Livonia, MI 48150
United States
12. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
You have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw consent to processing. To request to review, update, or delete your personal information, please email info@florinto.com.



